Urban (areas and individuals) – a code word for low-income areas and/or culturally diverse individuals. Bosses that work at large corporations want to ensure that they are politically correct at all times…you know to avoid lawsuits and bad press. Thus they create or morph the meaning of words like URBAN to fit comfortably into their politically correct world. So instead of URBAN referring to an area within or near a city-center, it now means low-income areas and the individuals that live in them.
“We encourage all of our top-level managers to spend a few days each year visiting and donating to organizations that cater to URBAN areas and residents.”